Search Engine Optimization

Getting you top positions in search engines is good, but at ITG Consulting Pvt. Ltd., we are also focused on bringing you more quality traffic and helping you convert your visitors into customers. Unlike other SEO agencies, ITG Consulting Pvt. Ltd. employs a carefully balanced combination of strongly-performing generic and long-tail search terms with your website. Both on and off-site work intelligently builds an online presence in search engine rankings that delivers high quality traffic to your website. The SEO packages include keyword researching, site analysis, title and Meta tag optimization, keyword optimization, reciprocal link building, directory submission, article submission and social bookmarking.

On Page SEO

Our search engine optimizers work hand in hand with the Google guidelines as we think that ethical Search Engine Optimization is a valuable tool in bringing your website to the fore of the major search engines. On page SEO is carried out on the website itself, it includes

  • Keywords research and analysis – It involves choosing the key phrases having high search volume and determining the strength of the keyword.
  • Optimizing the web content – The content of the website should have 2% keyword density.
  • Blog integration - It includes creating blog and submitting it on various websites.
  • Image optimization - Using `Alt tag’ to the images which includes a small description about the image, tells the crawler what it is.
  • Meta tags and title tags - It includes the title and the description of the pages, which are visible in the search result.
  • Internal navigation - It refers to link the web pages to one another, including the header/footer links.
  • Google/XML site map - It is a list of pages available to the crawlers and the users.
  • Twitter/facebook/ LinkedIn - It involves posting the latest updates on different social networking sites.
  • Fixing broken links and many more.

The search engines like high quality content, clear navigation and relevant information, so we aim in prioritizing this in all our SEO principles we ad here to.

Off-page SEO

Off page SEO is the work carried out by the SEO specialists, not on the site itself. It includes various activities to get quality traffic to your website. Link building is a vital part of any Search Engine Optimization campaign. We offer a range of off-page activities like:

  • Directory submission - It involves listing the website in an online directory to get quality back links to your website.
  • Article submission – It involves submitting the articles having good keyword density on the article sites to get targeted traffic, quality back links and boost up the website rankings.
  • Social bookmarking – it involves bookmarking the latest information on various bookmarking websites.
  • Keyword optimization – it involves keyword placement to maximize the search engine posting of your website.
  • Blog creation - It is creating blog for the website and submitting it on different blog sites.
  • Forum posting - It involves online discussion where people hold conversations in the form of posted messages.
  • And submitting press releases on various sites to increase your global reputation.

Appropriate mix of on-page and off-page search engine optimization services are included in your bespoke campaign at ITG Consulting Pvt. Ltd. that will go a long way not only to improve your ranking and ROI, but your reputation and brand in the market.